Is the nbn™ right for big business?

November 8th, 2016 - Get new posts sent straight to your inbox, click here. Aaron O'Keeffe

The National Broadband Network (nbn™) has been touted as the key to making Australian businesses more competitive on the world stage, but due to overspending and costly delays the nbn™ we have today is not what those in the industry had envisioned when it was first proposed.

Originally the nbn™ was planned to be Fibre to the Premises (FTTP), meaning the network would have used fibre optic cable from the exchange all the way to the premises. Due to a change in government the nbn™ has now become Fibre to the Node (FTTN), which uses an optic fibre link from the exchange to a local ‘node’, and then uses the original copper telephone wires between the node and the premises. While FTTP offered higher overall speeds, FTTN is cheaper and faster to deliver to homes and businesses.

The nbn™ and SMEs

Having an nbn™ connection will benefit small to medium Australian businesses in many ways:

  • Opening up new markets – video conferencing made possible with faster broadband will remove geographical barriers and allow us to trade with other businesses anywhere in the world.
  • Lower travel costs – the same video conferencing capability will also mean big savings on travel and accommodation costs normally associated with doing business overseas.
  • Boosting productivity – faster broadband will make working remotely more commonplace, something which can improve employee health, work/life balance, retention rates and productivity.
  • Lower admin costs – faster broadband will mean more business functions can be outsourced to cloud service providers, which will reduce the costs of doing business.

If your internet is too slow, you might need to check and improve your speed. Actions such as resetting your router, doing a virus check and closing unnecessary applications can often help.

The nbn™ and big business

However, while normal nbn™ broadband may prove adequate for the needs of smaller to medium Australian businesses, larger organisations with greater requirements find the speed and reliability offered by normal nbn™ broadband inadequate for their needs.

To cater for big business, many service providers are offering business-grade broadband over fibre optic, microwave and fixed wireless to produce speeds close to 1000 megabits per second*.

Some are even using a mix of fibre optic, fixed wireless and NBN technologies to provide the ultimate in speed and reliability.

Big business requires fast, secure and reliable digital communications, and ISPs are catering for corporate needs in a number of ways including;

  • Enterprise Grade Internet – Mission Critical broadband service with high level SLA’s.
  • Private IP networks – Multi-Protocol Label Switching (MPLS) allows several sites to communicate together securely and seamlessly in a fully meshed environment, without needing secured tunnels over standard Internet connections.
  • Ethernet WAN – Layer 2 point to point or multipoint private IP network.
  • Mobile VPN – allows employees to connect to their private IP networks securely from any Internet connection, anywhere in the world.
  • SIP Trunks – allows connection of an existing phone system to a VoIP service often resulting in phone line and call cost savings.
  • Hosted PABX – flexible phone solutions with lots of features that can be easily expanded as an organisation grows bigger.

Is the NBN enough?

The NBN was introduced with the goal of giving every Australian home and business access to fast broadband Internet. While speeds are not as fast as they might have been with FTTP and many areas are still waiting to see the benefits, the NBN is a significant step in the right direction.

For big corporations who need ever-increasing bandwidth and faster upload and download speeds, the NBN isn’t always enough. An outage or poor connection can cost more business than may be saved initially, and the perception that business broadband is no different to regular home broadband packages is simply untrue. Advantages of business broadband can include a static IP address, synchronous downstream and upstream speeds, a wider range of connection mediums, and better service level guarantees and support. Faster and more reliable connection speeds can mean your business will benefit from better communication, faster decision making and better customer service.

* Actual throughput speeds may vary due to many factors including the performance of network equipment not operated by Aussie Broadband.

You might like to read: ‘The World’s Best and Worst Internet Connections – Stats Every Internationally Trading Business Should Know’

Aussie Broadband offers high speed connections specifically catered to individual enterprises. Chat with one of our expert staff about your businesses needs.

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About the author

Aaron O'Keeffe

Aaron works from an office in the tropical Northern Territory, inciting intense jealousy from his Victorian workmates during winter. He’s an expert in IT solutions from the ground up. Aaron is National Sales Manager of Aussie Broadband, which specialises in bespoke telco solutions for corporate and government customers.